As co-founder of Better Current, Colin develops the business and marketing strategies for making renewable energy accessible. With support from talented team & advisors, Colin continues to enhance the Better Current brand and situate the business for growth in targeted markets.
Colin lead the marketing & product team to launch Jenni on Indiegogo. With support from exceptional advisors, cinematographers, and designers at Better Current, Colin was able to launch this smart energy storage product in Spring of 2017. The campaign did not reach its ambitious goal, however the team is still working to bring Jenni to market.
Making public solar charging stations available, Colin has helped other brands with their marketing initiatives, which has found Better ReCharge stations in music festival, conferences and events providing unique branding platforms. This was the first product of Better Current and Colin's entry into clean tech products.
On-the-go charging & branding that's renewable.
Full Cup Coffee
Concept: Born from Colin's enthusiasm for outdoor sporting events, coffee and renewable energy, Full Cup Coffee is an idea to brew socially responsible and renewable coffee beans from the power of the sun. Working with a design team Colin developed the pitch to the EV manufacturers, a served coffee for a season to learn the coffee business at triathlons in southern Ontario.
Power for the mobile business.
Concept: Piloted at Evergreen Brick Works, Colin collaborated with a team of OCAD students to create these small landscape concepts taking advantage of unused spaces in urban environments.
Bringing green space back to cities one square foot at a time.
Fit, Fresh & Clean
Fit, Fresh & Clean was a lifestyle site committed to clean living created by the talented Kate Daley. Aside from being her husband, Colin created and continues to support Kate with her sites design. However, most of their time is currently spent raising their two amazing daughters in Toronto.
In 2014/2015, Colin trained with some of the best coaches in Ontario to compete as a elite triathlete where he travelled to competitions in the US, UK & Morocco, as well as across Canada. His favourite race is the Escape from Alcatraz, and continues to swim, bike and run today. With the support from talented cinematographers, Cam Roden & James Arthurs, this video was created (video is unavailable at the moment, will be back soon).
Always set the bar high.
Co-founder of Del Active Sports Camp, Colin worked to initially setup the marketing and operational framework to run this camp in its first year back in 2010. The camp continues its growth today, alongside good friend, co-founder and Guidance Counsellor, David Stratton.
Stay active, stay healthy.
Colin cycled from Toronto to Halifax in his last year at Dalhousie University, where he received his Bachelor of Commerce, to raise awareness for world water issues. Working with designers to create the logo and website (which is no longer live), as well as a team of friends, they organized this fund raising initiative with Canadian Feed the Children. He went on to be a youth leader at the World Water Forum in Istanbul, and continues to support water related causes via Kiva.